My Sales Academy – B2B Account Planning
When reviewing your B2B Account Plan for your key clients, do you include a service heatmap – showing a list of your services versus what your customer purchases from you?
And, do you then find out where they buy the services they aren’t purchasing from you? This is a must for understanding which service campaigns you will take back into your key accounts.
Download our B2B Account Planning Template for your free B2B Account Plan Template: https://mysalesacademy.com/download-the-b2b-account-planning-template/